Wix teams up with ActiveCampaign

Big news from the Wix world: they’ve just partnered with ActiveCampaign — a serious player in marketing automation. While Wix already had decent tools for automations, client communication and workflows, this takes things to a whole new level.

It opens up a lot of new possibilities for businesses using Wix — like setting up smart flows that run behind the scenes and keep things moving, all without leaving the Wix ecosystem. No more sending the same email to everyone or guessing what might work. Responses can now be shaped by what people actually do — whether they browse, book, buy, or bounce.

Some of our clients have been quietly (or not so quietly) hoping for this kind of flexibility for a while — and now it’s part of the toolkit. Feels like another solid step in Wix’s ongoing mission to actually help people build real, thriving businesses — not just websites.