Real Talk from Two Studio Founders
- Jul 20, 2025
- 3 min read
Updated: Apr 28
Honest Conversations in the Creative Industry
After wrapping up our first Wix Studio Cohort, we received incredible feedback from our students. Something clicked. Geenay Kotze, a fellow creative studio founder, and I continued to meet weekly. We debriefed on projects, shared wins and failures, and traded stories about client chaos. We even got excited about the latest Wix Studio updates. Then we thought, why not record this?

We launched our first episode on YouTube without a fancy script or agenda. It was just two studio directors having honest conversations about what it really looks like to run a creative agency. We covered everything from behind-the-scenes of cool web builds to dissecting new Wix Studio features. We even delved into brand strategy debates and shared those “you won’t believe what this client said” moments. Nothing is off the table.
Breaking the Isolation
We believe the creative industry needs more open conversations. Many designers work solo from home, navigating the highs and lows of building something beautiful. We wanted to break that isolation. Whether you’re just starting out or have been in the field for ten years, it helps to see how others are doing it too—the good, the bad, and everything in between.
This isn’t a polished masterclass with dramatic lighting and perfect takes, and it’s not meant to be. Studio Collective is a side project we’re doing for fun. We show up each week to discuss real topics: client chaos, tech frustrations, Wix Studio updates, and the bits of agency life no one puts on their websites.
A Space for Reflection
We’re both still running our studios full-time. However, this project gives us a space to step back, reflect, and share the insights we wish someone had told us when we were starting out. If it helps even one creative feel a little more confident, it’s worth it.
So, if you’re a brand strategist, web designer, studio owner, or just someone curious about how the creative world works, we’d love to have you join us.
Episode Highlights
In our first episode, we covered some recent Wix Studio updates and provided a step-by-step build of a cool scroll animation I created for a coffee brand. You can watch it here.
The Importance of Community
In the creative field, community is essential. It provides support, inspiration, and a sense of belonging. By sharing our experiences, we hope to foster a community where creatives can connect and learn from one another.
Embracing Challenges
Every creative journey comes with its challenges. From difficult clients to technical issues, we’ve faced them all. By discussing these challenges openly, we aim to normalize the struggles that many creatives encounter.
Learning from Each Other
One of the most valuable aspects of our conversations is the opportunity to learn from each other. We share tips, tricks, and strategies that have worked for us. This exchange of knowledge can be incredibly beneficial for anyone in the creative industry.
Future Topics
Looking ahead, we plan to cover a wide range of topics in future episodes. From marketing strategies to client management, we want to address the issues that matter most to our audience. Your feedback is important to us, so feel free to share any topics you’d like us to discuss.
Join the Conversation
We invite you to join our conversation. Whether you’re a seasoned professional or just starting, there’s something for everyone. Let’s break down the barriers and create a space where we can all thrive.
Conclusion
In conclusion, our journey as studio founders has been filled with ups and downs. By sharing our experiences, we hope to inspire others and create a supportive community. Remember, you’re not alone in this journey. Together, we can navigate the creative landscape and achieve our goals.

































