top of page
Symphony by Wix: An AI Team to Help Run Your Business
Wix has never been only about building websites. For years, its ecosystem has helped businesses manage bookings, sales, customers, marketing, communications and day-to-day operations. Symphony by Wix takes that idea in a new direction. Instead of asking business owners to move between separate tools and dashboards, it introduces a coordinated team of AI agents designed to work across them. It's meant to run alongside your business and take on the admin you don't have time for
Olya Black
3 min read
Wix Editor, Wix Studio, Wix Harmony and Wix Headless: What’s the Difference?
Wix used to be easy to explain. There was one platform, one editor and one obvious place to start. Not anymore.
Olya Black
8 min read
The Slow Drift of Brand Consistency
Most businesses think branding is complete the moment they receive their brand book and brand guidelines. It is not.
Olya Black
3 min read
Can AI write good website copy?
After reading hundreds of pages of client copy, certain phrases become almost comforting in their predictability.
Olya Black
3 min read
Design Values for 2026
This year, I was honoured to be invited to join the VAND International jury board, contributing to the evaluation of work that prioritises meaning, intention, and long-term impact over trends or noise.
Olya Black
2 min read
Wix Studio Certification. Officially Hand-Picked by Wix
Just received the Wix Studio certification — now officially hand-picked by Wix.
Olya Black
2 min read
Building a Website for an AI Brain Health Pioneer
Not every day do we get the chance to work on something this meaningful.
Olya Black
4 min read
Real Talk from Two Studio Founders
Honest Conversations in the Creative Industry
Olya Black
3 min read
Site of the week by Wix Studio
Site of the Week by Olya Black We’re always happy to receive an award or two for our clients, but this time, we get to pop the champagne...
Olya Black
1 min read
Why Design Without Brand Strategy Is a Business Risk
Brand strategy goes hand in hand with business strategy. Neither of those should be vague. Not if you value efficacy.
Olya Black
5 min read


The Slow Drift of Brand Consistency
Most businesses think branding is complete the moment they receive their brand book and brand guidelines. It is not.
Olya Black
Jun 123 min read


Can AI write good website copy?
After reading hundreds of pages of client copy, certain phrases become almost comforting in their predictability.
Olya Black
Feb 33 min read


Design Values for 2026
This year, I was honoured to be invited to join the VAND International jury board, contributing to the evaluation of work that prioritises meaning, intention, and long-term impact over trends or noise.
Olya Black
Dec 25, 20252 min read


Why Design Without Brand Strategy Is a Business Risk
Brand strategy goes hand in hand with business strategy. Neither of those should be vague. Not if you value efficacy.
Olya Black
Jul 5, 20255 min read


Is It Time to Rebrand?
When a brand stops reflecting the business it belongs to, the mismatch becomes a liability.
Olya Black
May 3, 20253 min read


We Need to Be Exceptional, Otherwise We Are Competing With AI
AI has completely reshaped the industry. Suddenly, anything average can be done by a machine...
Olya Black
Apr 20, 20253 min read


SEO vs Branding: Competing for Attention or Owning It?
Did you know, that If people actively search for your brand name, Google recognises it as a signal of credibility.
Olya Black
Feb 18, 20253 min read


Levelling Up Our Branding Game
We're thrilled to share that our creative director Olya Black has completed an advanced branding course with Future London Academy. This...
Olya Black
Aug 27, 20241 min read


Brand Designer vs. Graphic Designer: Who’s Who?
Perhaps the best way to describe the fundamental difference is this: Graphic Design is an umbrella term that covers hundreds of specialities
Olya Black
Aug 9, 20243 min read


Securing Your Brand: Trademark Registration
Many of our clients may not realize the importance of brand registration, often perceiving it as relevant only for large corporations and...
Olya Black
Aug 7, 20244 min read


How Does Design Affect Revenue?
In the world of business, design isn't just about looking good, and its impact to a business extends far beyond mere aesthetics. A...
Olya Black
Jun 26, 20243 min read


Brand Transparency - Ethical Branding Best Practices
Your business website is more than just an online location – it’s a representation of your brand, values, and, in other words, your...
Olya Black
Jun 7, 20242 min read


How much does a Wix website cost?
Anywhere from $100 to whatever your budget allows. Here's what you're actually paying for and why a cheap quote is rarely a deal.
Olya Black
Jun 7, 20244 min read


Marketing and Branding Tips for Ice Cream Business
People don't buy products. They buy emotions. That's why ice cream shops don't need an introduction 😏. Selling ice cream ultimately...
Olya Black
Oct 7, 20232 min read


Branding for Pizza Business
Branding strategy in pizza business (like in any other business) is based on two main aspects of communication: visual and verbal.
Olya Black
Aug 12, 20233 min read


Marketing and Branding Trends for Breakfast Snacks
Cereals have been on the market for over a century and became leaders among other breakfast options. Soggy, crunchy, sweet or plain,...
Olya Black
Jul 26, 20232 min read


Marketing and Branding in Wine Industry
Yes we all know that the main aim of a marketing strategy is to win clients’ loyalty. We have some bad news for marketers in wine...
Olya Black
Jul 16, 20232 min read


Vegan Marketing and Branding
Three don’ts to consider in the marketing strategy for a vegan brand
Olya Black
Jun 30, 20231 min read


Branding and marketing strategy for cheese production.
We can roughly split the cheese market into two main categories: Turophiles (or caseophile) - those cheese lovers who can define the origin and age of a cheese block by smell People who just buy cheese weekly to eat it or cook with it From understanding who your customer is, you should build your marketing strategy for cheese production and distribution. If you target the first group of true cheese lovers, focus on the legend of your brand: origin, history, how you made it an
Olya Black
Jun 21, 20232 min read


Branding in Coffee Industry
How to bring a new coffee brand on the market and create outstanding branding strategy
Olya Black
Jun 15, 20234 min read
bottom of page
